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[en] This chapter explores a novel methodology used to develop gamified mobility
applications for a heavily congested European city. The methodology consists of three
elements: a metaphorical traffic game, a complex and comprehensive mobility logging
approach and two focus groups. The daily commute is explained as part of a real life traffic
game that changes user behaviour. The methodology allows for the identification of travel
activity patterns and attitudes that in turn can be used to develop gamified mobility applications. The chapter provides concrete game elements and design considerations that can be used to improve the traffic experience in Luxembourg.