ACTIVITY-TRAVEL BEHAVIOUR IN THE CONTEXT OF WORKPLACE RELOCATION

Travel behaviour analysis is a complex task because of the myriad of determinants influencing decision makers. The commuting trip constitutes an important travel purpose, but is not the dominant one. Because of its spatial and temporal concentration, the commuting flow is an ideal target for mobility management measures aiming at decreasing its negative externalities. Nevertheless, commuting travels are done in the frame of a more complex activity-travel chain, and some choices, whether on the short term (e.g. commuting mode choice) or in the longer term (e.g. where to live, buy a car) are done considering an ensemble of trips. Our research hypothesis is that workplace relocation, or more generally an event that strongly affects travellers’ trip chains, induces different and interrelated responses. Our research aim is to gain insight into this complex decision-making process, in order to better understand its relation with transport policy measures.