influenceur; numérique; leader d'opinion; influence; réseaux; réseaux sociaux; influencer; digital; opinion leader; social media; digital networks; Digital Ethics; media literacy
Disciplines :
Communication & mass media
Author, co-author :
LUKASIK, Stéphanie ; University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Humanities (DHUM)
External co-authors :
no
Language :
French
Title :
L’influenceur sur les réseaux socionumériques : le substitut naturel du leader d’opinion ?
Alternative titles :
[en] The influencer on digital social networks: the natural substitute for the opinion leader?