internationalisation; multilingualism; language; SME
Disciplines :
General management, entrepreneurship & organizational theory
Author, co-author :
Lovrits, Veronika ; University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Humanities (DHUM)
External co-authors :
no
Language :
English
Title :
Book Review: Language Management: From Bricolage to Strategy in British Companies
Publication date :
08 November 2022
Journal title :
International Journal of Cross Cultural Management
ISSN :
1741-2838
Publisher :
SAGE, London, United Kingdom
Peer reviewed :
Peer Reviewed verified by ORBi
Reviewed work :
Language Management: From Bricolage to Strategy in British Companies. By Natalie Victoria Wilmot. Bristol and Jackson, TN: Multilingual Matters, 2022. pp. ISBN: 978-1-80041-592-8 (hbk), £99.95/$139.95/€119.95, ISBN: 978-1-80041-5942 (Ebook), £20.00/$35.00/€25.00