Reference : Scenarios for coupling design thinking with systematic engineering design in NPD
Scientific congresses, symposiums and conference proceedings : Paper published in a book
Engineering, computing & technology : Mechanical engineering
Scenarios for coupling design thinking with systematic engineering design in NPD
Gericke, Kilian mailto [University of Luxembourg > Faculty of Science, Technology and Communication (FSTC) > Engineering Research Unit >]
Maier, Anja [Technical University of Denmark]
Proceedings of 1st Cambridge Academic Design Management Conference
University of Cambridge
1st Cambridge Academic Design Management Conference - CADMC
7.-8. September 2011
United Kingdom
[en] design thinking ; consultant-client relationship ; design collaboration
[en] This study addresses the external consultant-client interface and suggests different scenarios for coupling the design activities of both parties. More specifically, it investigates scenarios for coupling the user-centred perspective of design thinking with systematic engineering design processes via the consultant-client relationship. Having interviewed eight innovation consultants and lecturers working with design thinking, a scheme for differentiation of coupling-scenarios is proposed. The scheme considers different types of process-couplings (partial and complete substitution of the client’s design activities) and modes of interaction (the client’s active or passive involvement in solution generation). Implications for design practice are discussed. Our findings furthermore suggest four dominant issues that affect successful (external) consultant-client relationships: both parties are aware of design process models used when preparing and implementing design projects, negotiate the solution space when writing the design brief, manage expectations especially with respect to envisaged outcomes, and allow for unplanned and potentially unknown solutions.

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