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The Residential Perception of Real-time Electricity Tariffs
ANDOLFI, Laura; BURCHERI, Lorenzo Matthias; MARXEN, Hanna
2025In Proceedings of the 21st International Conference on European Energy Markets (EEM)
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Keywords :
dynamic tariffs; literacy; perceived benefits; perceived risks; perceived complexity
Abstract :
[en] This study explores household perceptions of realtime pricing tariffs, focusing on the influence of energy-related financial literacy and perceived tariff complexity. We conducted a large-scale survey with 1,005 participants in a small European country and analyzed the results using hierarchical multiple regression. Our findings indicate that higher financial literacy correlates with increased perceptions of risks over benefits toward real-time pricing tariffs. However, perceived complexity significantly influences this relationship, reducing the impact of financial literacy. Additionally, demographic factors, including photovoltaic ownership, education level, age, and gender, play significant roles in shaping perceptions. We highlight the importance of simplifying real-time pricing tariffs or providing supportive technologies to enhance consumer acceptance. These insights challenge conventional assumptions about energy literacy and suggest that addressing perceived tariff complexity is crucial for aligning consumer behavior with the goals of the green energy transition.
Research center :
Interdisciplinary Centre for Security, Reliability and Trust (SnT) > FINATRAX - Digital Financial Services and Cross-organizational Digital Transformations
Disciplines :
Computer science
Management information systems
Energy
Author, co-author :
ANDOLFI, Laura   ;  University of Luxembourg > Interdisciplinary Centre for Security, Reliability and Trust (SNT) > FINATRAX
BURCHERI, Lorenzo Matthias   ;  University of Luxembourg > Interdisciplinary Centre for Security, Reliability and Trust (SNT) > FINATRAX
MARXEN, Hanna ;  University of Luxembourg > Interdisciplinary Centre for Security, Reliability and Trust (SNT) > FINATRAX
 These authors have contributed equally to this work.
External co-authors :
no
Language :
English
Title :
The Residential Perception of Real-time Electricity Tariffs
Publication date :
2025
Event name :
International Conference on European Energy Markets (EEM)
Event date :
from 27 to 29 May 2025
By request :
Yes
Audience :
International
Main work title :
Proceedings of the 21st International Conference on European Energy Markets (EEM)
Publisher :
IEEE
Peer reviewed :
Peer reviewed
Focus Area :
Security, Reliability and Trust
Development Goals :
7. Affordable and clean energy
9. Industry, innovation and infrastructure
11. Sustainable cities and communities
FnR Project :
FNR13342933 - DFS - Paypal-fnr Pearl Chair In Digital Financial Services, 2019 (01/01/2020-31/12/2024) - Gilbert Fridgen
FNR17742284 - FlexBeAM - Flexibility Potentials And User Behaviour Analysis – Market Incentives, 2022 (01/03/2023-31/05/2026) - Gilbert Fridgen
Funders :
FNR - Fonds National de la Recherche
Available on ORBilu :
since 12 June 2025

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