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Creating Desired Futures
Shamiyeh, Michael; Miessen, Markus
2010Birkhäuser
 

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Keywords :
alternative solutions; complex problems; innovative strategies; design; Design Thinking
Abstract :
[en] Design and complex business problems Today’s society is making great leaps in its effort to obtain ever more and ever more specific know-how in various specialties, with the consequence that the structures of today’s companies are become increasingly complex. This in turn leads to problems at the points of interface, which calls for a comprehensive approach to solutions.Creating Desired Futures defines design a creative, analytical method to develop and explore alternative solutions to complex problems, and it shows that design is particularly well suited to the business world’s current need for innovative strategies. In twenty-four essays by designers, architects, and representatives of large companies such as Nike and Shell, the book shows how such a design-based approach can help define, assess, and solve problems for companies. It presents not only specific strategies from actual practice but also innovative approaches from the world of corporate consulting. Essays by researchers and teachers discuss theoretical aspects of the subject "Design Thinking."
Disciplines :
Architecture
Editor :
Shamiyeh, Michael
Other collaborator :
Miessen, Markus ;  University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Geography and Spatial Planning (DGEO)
External co-authors :
yes
Language :
English
Title :
Creating Desired Futures
Publication date :
2010
Publisher :
Birkhäuser
ISBN/EAN :
9783034603683
Number of pages :
424
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since 27 June 2022

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