Abstract :
[en] The rapid advances in medical science over the past two decades have already changed the way medicine is practiced, but the acceleration of advances suggests that health care systems worldwide are facing a tsunami of new advances in understanding and in technology that will require radical reorganization of the health care system. The improved possibility of personalizing health care is one of the major drivers of change. Unfortunately, health care systems respond very slowly to innovation, and radical changes are almost impossible. In this article, we outline various changes that are expected to happen in the future in relation to personalized medicine, and discuss why behavioral scientists must participate in the reshaping of health care systems and the successful delivery of personalized care at the individual level.
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