Reference : Using social marketing for the promotion of cognitive health: a scoping review protocol
Scientific journals : Article
Human health sciences : Public health, health care sciences & services
http://hdl.handle.net/10993/49375
Using social marketing for the promotion of cognitive health: a scoping review protocol
English
Barbier, Mathilde mailto [University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Behavioural and Cognitive Sciences (DBCS) >]
Schulte, Caroline mailto [University of Applied Sciences, Trier, Germany > Department of Computer Science, Therapeutic Sciences]
Kornadt, Anna Elena mailto [University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Behavioural and Cognitive Sciences (DBCS) >]
Federspiel, Carine mailto [Zitha, Luxembourg city, Luxembourg > Centre for Memory and Mobility, Zitha, Luxembourg city, Luxembourg]
Steinmetz, Jean-Paul mailto [Zitha, Luxembourg city, Luxembourg > Centre for Memory and Mobility]
Vögele, Claus mailto [University of Luxembourg > Faculty of Humanities, Education and Social Sciences (FHSE) > Department of Behavioural and Cognitive Sciences (DBCS) >]
2021
BMJ Open
Yes
International
[en] Introduction: The use of social marketing strategies to induce the promotion of cognitive health has received little attention in research. The objective of this scoping review is twofold: (i) to identify the social marketing strategies that have been used in recent years to initiate and maintain health-promoting behaviour; (ii) to advance research in this area to inform policy and practice on how to best make use of these strategies to promote cognitive health.

Methods and analysis: We will use the five-stage methodological framework of Arksey and O’Malley. Articles in English published since 2010 will be searched in electronic databases (the Cochrane Library, DoPHER, the International Bibliography of the Social Sciences, PsycInfo, PubMed, ScienceDirect, Scopus). Quantitative and qualitative study designs as well as reviews will be considered. We will include those articles that report the design, implementation, outcomes and evaluation of programmes and interventions concerning social marketing and/or health promotion and/or promotion of cognitive health. Grey literature will not be searched. Two independent reviewers will assess in detail the abstracts and full text of selected citations against the inclusion criteria. A Preferred Reporting Items for Systematic Reviews and Meta-Analyses flowchart for Scoping Reviews will be used to illustrate the process of article selection. We will use a data extraction form, present the results through narrative synthesis and discuss them in relation to the scoping review research questions.

Ethics and dissemination: Ethics approval is not required for conducting this scoping review. The results of the review will be the first step to advance a conceptual framework, which contributes to the development of interventions targeting the promotion of cognitive health. The results will be published in a peer-reviewed scientific journal. They will also be disseminated to key stakeholders in the field of the promotion of cognitive health.
Luxembourg National Research Fund (FNR) / Fonds National de la Recherche (IF14769099 – PROCHEAL – “Towards the promotion of cognitive health among older people: A mixed methods research of people aged 65+ years in Luxembourg”)
http://hdl.handle.net/10993/49375
10.1136/bmjopen-2021-049947
https://bmjopen.bmj.com/content/11/10/e049947

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