Article (Scientific journals)
A Coordinated Europeanization of the Comics Industry through Distribution: The Politics of the Global Journey of Astérix and Tintin through the Strategic Distribution of their Magazines and Contents in the 1960s
Burton, Jessica
2019In On_Culture: The Open Journal for the Study of Culture, 8 (Winter)
Peer reviewed
 

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Keywords :
Distribution; Comics; Publishing
Abstract :
[en] Researchers have usually focused on the Tintin and Astérix series’ global book diffusion through translation. However, little has been discussed about the distribution policies of the comics magazine format, a key factor in the development of European comics. This paper will consider the continentalization of western European national comics industries via the intra-EEC networking of distribution channels during the 1960s. By facilitating the exchange of comics features in the Franco-Belgian area, publishers such as Casterman, Le Lombard, and Dargaud ensured the rise of the industry and of the products they wanted to disseminate. Contemplating the motivations of publishers this article will delve deeper into the emergence of cooperative and competitive distribution channels among national publishers and between countries. Through the archives of Casterman and primary sources this article intends to contribute to a greater understanding of how the carefully planned distribution network of comics influenced the development of the European industry as a whole.
Research center :
- Luxembourg Centre for Contemporary and Digital History (C2DH) > Contemporary European History (EHI)
Disciplines :
History
Author, co-author :
Burton, Jessica ;  University of Luxembourg > Luxembourg Center for Contemporary and Digital History (C2DH)
External co-authors :
no
Language :
English
Title :
A Coordinated Europeanization of the Comics Industry through Distribution: The Politics of the Global Journey of Astérix and Tintin through the Strategic Distribution of their Magazines and Contents in the 1960s
Publication date :
19 December 2019
Journal title :
On_Culture: The Open Journal for the Study of Culture
ISSN :
2366-4142
Publisher :
International Graduate Centre for the Study of Culture, Germany
Special issue title :
Distribution
Volume :
8
Issue :
Winter
Peer reviewed :
Peer reviewed
FnR Project :
FNR11595363 - Populärkultur Transnational. Europa In Den Langen 1960er Jahren, 2017 (01/04/2018-31/05/2022) - Andreas Fickers
Name of the research project :
Popkult 60
Funders :
FNR - Fonds National de la Recherche [LU]
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