Reference : Enhancing Participation in Probability-Based Online Panels: Two Incentive Experiments...
Scientific journals : Article
Social & behavioral sciences, psychology : Sociology & social sciences
http://hdl.handle.net/10993/49277
Enhancing Participation in Probability-Based Online Panels: Two Incentive Experiments and Their Effects on Response and Panel Recruitment
English
Witte, Nils []
Schaurer, Ines []
Schröder, Jette []
Decieux, Jean Philippe Pierre mailto [University of Luxembourg > Faculty of Language and Literature, Humanities, Arts and Education (FLSHASE) > Integrative Research Unit: Social and Individual Development (INSIDE) >]
Ette, Andreas []
2022
Social Science Computer Review
SAGE Publications
Yes (verified by ORBilu)
International
0894-4393
New York
NY
[en] Probability-based panel recruitment ; incentive experiment ; combined incentives ; mobile populations ; prepaid cash ; money-in-hand ; generous lottery ; recruitment costs ; demographic bias
[en] This article investigates how mail-based online panel recruitment can be facilitated through incentives. The analysis relies on two incentive experiments and their effects on panel recruitment, and the intermediate participation in the recruitment survey. The experiments were implemented in the context of the German Emigration and Remigration Panel Study and encompass two samples of randomly sampled persons. Tested incentives include a conditional lottery, conditional monetary incentives, and the combination of unconditional money-in-hand with conditional monetary incentives. For an encompassing evaluation of the link between incentives and panel recruitment, the article further assesses the incentives’ implications for demographic composition and panel recruitment unit costs. Multivariate analysis indicates that low combined incentives (€5/€5) or, where unconditional disbursement is unfeasible, high conditional incentives (€20) are most effective in enhancing panel participation. In terms of demographic bias, low combined incentives (€5/€5) and €10 conditional incentives are the favored options. The budget options from the perspective of panel recruitment include the lottery and the €10 conditional incentive which break-even at net sample sizes of 1000.
German Research Foundation (DFG)
345626236
Researchers ; Professionals
http://hdl.handle.net/10993/49277
10.1177/08944393211054939

File(s) associated to this reference

Fulltext file(s):

FileCommentaryVersionSizeAccess
Open access
Enhancing Participation in Probability-Based Online Panels.pdfPublisher postprint81.76 kBView/Open

Bookmark and Share SFX Query

All documents in ORBilu are protected by a user license.