![]() Moreno Grandas, Diana Paola ![]() in Gero, John; Hanna, Sean (Eds.) Design Computing and Cognition’14 (2014, June) Design fixation is a phenomenon that negatively impacts design outcomes, especially when it occurs during the ideation stage of a design process. This study expands our understanding of design fixation by ... [more ▼] Design fixation is a phenomenon that negatively impacts design outcomes, especially when it occurs during the ideation stage of a design process. This study expands our understanding of design fixation by presenting a review of de-fixation approaches, as well as metrics employed to understand and account for design fixation. The study then explores the relevant ideation approach of Design-by-Analogy (DbA) to overcome design fixation, with a fixation experiment of 73 knowledge-domain experts. The study provides a design fixation framework and constitutes a genuine contribution to effectively identify approaches to mitigate design fixation in a wide range of design problems. [less ▲] Detailed reference viewed: 146 (2 UL)![]() Moreno Grandas, Diana Paola ![]() in INTERNATIONAL DESIGN CONFERENCE - DESIGN 2014 (2014, May) Designers are currently facing design problems that are not uniquely related to physical systems but transactional as well. Transactional processes (services) have had a steady growth during the last ... [more ▼] Designers are currently facing design problems that are not uniquely related to physical systems but transactional as well. Transactional processes (services) have had a steady growth during the last three decades and currently add more than 65% of global economic value. This study expands our understanding of designers’ interaction with ideation methods. We investigate a heuristic method known as SCAMPER, focusing on a transactional design problem with a relatively large transactional domain expert sample size (n=60). The study shows, unexpectedly, that the SCAMPER method appears to be both a fixating and de-fixating method (at least for the type of problem explored), where design fixation is not shown to be effectively mitigated by the method; yet, despite this finding, a significantly higher novelty production is achieved when compared to a non-assisted scenario. [less ▲] Detailed reference viewed: 92 (4 UL) |
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