Strukturierte Analyse von Nachfrageflexibilität im Stromsystem und Ableitung eines generischen Geschäftsmodells für (stromintensive) Unternehmen

in Zeitschrift für Energiewirtschaft (2020)

The expansion of renewable energy requires appropriate flexibility in the electricity system in order to maintain the balance between electricity generation and consumption at all times. The industrial ... [more ▼]

The expansion of renewable energy requires appropriate flexibility in the electricity system in order to maintain the balance between electricity generation and consumption at all times. The industrial sector plays a central role for a successful energy transition due to the power-intensive processes and the resulting high electricity demand. Industrial demand response may be a cost-effective alternative to other flexibility options. At the same time, companies can reduce electricity procurement costs by providing demand response. Nevertheless, due to a complex decision-making environment and a lack of planning security, only a few companies are currently exploiting the existing potential. To reach the goals of the energy transition, the potential used must still be raised significantly, i.e., companies must align their demand for electricity more closely to the existing supply of electricity. This article supports companies in this transformation process by illustrating dimensions and characteristics of a business model for demand response. Through a literature study and subsequent expert workshops, a generic business model for companies is derived that provides transparency regarding the necessary activities and resources for enabling and implementing demand response. The results were developed using the established Business Model Canvas. This supports companies that have not yet started to use demand response in their business model development and thus reduces barriers to entry. The results presented contribute to an increase in the demand response potential of the industry. [less ▲]