Reference : When items become victims: Brand memory in violent and nonviolent games
Scientific journals : Article
Social & behavioral sciences, psychology : Social, industrial & organizational psychology
http://hdl.handle.net/10993/4392
When items become victims: Brand memory in violent and nonviolent games
English
Melzer, André mailto [University of Luxembourg > Faculty of Language and Literature, Humanities, Arts and Education (FLSHASE) > Integrative Research Unit: Social and Individual Development (INSIDE) >]
Bushman, B. J. [Ohio State University, USA]
Hofmann, U. G. [Universität zu Lübeck, Deutschland]
2008
11-22
Yes
[en] Game violence ; in-game advertising ; memory ; media effects
http://hdl.handle.net/10993/4392
ICEC’08, LNCS 5309

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